WEST PALM BEACH, FL. The Digital Dealership System, a provider of custom digital signage for the automotive industry, releases a feature update that allows dealerships to create, edit and update individual resources easier then ever. Prior to this update, if the dealership wanted to update their screen with a sales or service special, they needed … Continue reading
Posted in May 2012 …
GM – Super-less Bowl
GM – Super-less-Bowl GM is at it again. A week after cutting the $12M budget for Facebook, they announce that they will not be advertising in the next Super Bowl. (LINK) Confusion continues to the goal of marketing and branding efforts. Although this sounds like moves made by the newly hired advertising agency to test … Continue reading
“Oops, forgot about K.I.S.S.” says Android
A recent report states that are close to 4000 different hardware devices using the Android operating system. (link) Another report says that Android now has 59% of the mobile market. (link) Android, which started from a company that Google purchased many years ago, has become an operating system similar to Windows in it’s diversity, it’s … Continue reading
GM is being Naive
GM recently pulled its $12M advertising campaign from Facebook because it was not effective. LINK My question — effective at what? Let’s give the multi-billion dollar company (GM, not Facebook) the benefit of the doubt and say that they may be pulling back the reigns in order to reassess the situation and goals of their … Continue reading
7 Tech Decisions that Make you say HMMM
7 Tech Decisions that Make you say HMMM. When you read a lot you come across a wide range of articles and information that raises an eyebrow and makes you say “hmmmmm”. Queue the music video This is a short list of 7 Decisions made by Technology companies that make me say “Hmmmm.” There will … Continue reading
Choosing the Right Screen: Part 2 in the Series
Choosing the Right Screen: Part 2 in the Series Whether it’s a new dealership, adding screens or finally updating that tube TV — the choices of TV’s in the market place is large and the same size TV can range in price by as much as tenfold. The only way to determine which TV is … Continue reading